Working Green
By Gayle Buske
These days everyone is talking about going green: green building, green recycling, and green commuting, green EVERYTHING! And with good reason; all reports indicate that global warming is on the increase; various animal species are on the decrease and near extinction. Much of this is due to the way we, and generations before us, have treated the planet.
As I read a recent copy of Backpacker magazine, the Global Warming issue, I thought about how truly ?green? working and hiring virtually really is. I?ve always had it in the back of my mind, of course, but until I read more in-depth how we?re destroying our planet and what?s being done about it, I had a hard time relating the greenness of it all.
So what do we do to help the planet when we work and hire virtually?
Assuming you own a vehicle with a whopping 30mpg and your daily commute is 30 miles each way and you worked at a bricks-and-mortar office (or forced your administrative assistant to drive to a bricks-and mortar office each day) 5 days a week, you (or your assistant) would emit 9,860 pounds of carbon each into the atmosphere per year! So if you hire a virtual assistant, as well as work virtually yourself, you would SAVE an amazing 19,720 pounds of carbon emissions per year. Source: Stanford University?s emissions calculator: http://transportation.stanford.edu/alt_transportation/calculator.shtml. Be sure to stop by the website and calculate your carbon emissions.
While it?s hard to gauge exactly how much paper is used in a bricks-and-mortar office, what I can tell you is that our use of paper has gone down significantly since starting Team Double-Click?, a 100% virtual business. In the old days it was nothing to order as many as 10 cases (yes 50,000+ sheets of paper) in any given month. With a virtual business and by utilizing virtual assistants for 100% of the company?s work, we?re pushing a lot of paper if we use more than 2 reams (1,000) sheets a month. So again, working virtually wins: save on trees, save on carbon emissions caused by the processing and shipping of all those trees, which make all that paper.
If we?re using less paper; we?re using fewer ink toners and cartridges
What about the carbon footprint we leave when we eat all of that fast food when we eat out while working at a bricks-and-mortar office? One article http://openthefuture.com/cheeseburger_CF.html suggests that each of us, by eating three fast-food hamburgers per week, contributes to the emission of 1,188 to 2,013 pounds of carbon per year (this includes the energy used in the cooking of the burger as well as the commute to the burger joint). When you?re working virtually, you usually greatly reduce the number of times per week you eat out, thus reducing your carbon footprint once again. And you tend to use reusable containers instead of all those throw-aways.
Most of us who work virtually also utilize virtual fax and phone systems, which again reduce our carbon footprint through reduced electrical carbon costs as well as reduced paper usage.
If you have kids and you work in a bricks-and-mortar office (or if your assistant is forced to work in a bricks-and-mortar office) you?re contributing to greater emissions with all of those trips to pick up and drop off the kids at daycare.
While I couldn?t find any figures on the carbon footprint left from dry cleaning, we can safely assume it?s considerable. Working virtually significantly reduces the need for carbon-costly dry cleaning.
Think about the ?green? space we save by reducing the number of office buildings being put up.
We hear about green building (the use of reclaimed or recycled building materials) often, but what about totally eliminating the need for that new building. This act alone reduces the carbon footprint in materials-savings.
Let?s talk about the carbon-cost of powering a huge office space. Working virtually, you only have to power the room that you are working in Working virtually, you have the ability to choose green desks, packaging and materials And the most fun ?green? feature of working virtually is the envy of all of your bricks-and-mortar friends, family, and associates!
As you can see, working and hiring virtually makes a significant impact on the reduction of ozone-depleting greenhouse gasses and reduces your carbon footprint. Team Double-Click? and its staff (both internal and outsourced) have worked virtually since 2000 and are proud to contribute to a better planet for our children. If you?re interested in hiring or working virtually and helping the planet, be sure to visit us at www.teamdoubleclick.com.
For more information on working green, please visit http://www.treehugger.com/files/2006/12/how_to_green_your_work.php#top10.
About the author:
Gayle Buske is the co-founder, president and CEO of Team Double-Click?, the country?s foremost virtual staffing agency. As the head of a virtual staffing agency with over 26,000 virtual professionals in its pool, Ms. Buske is uniquely qualified to aid clients? growth through virtual outsourcing as well as speak to the ins and outs of the industry. Gayle enjoys spending her free time with her husband, business and life partner, Jim, their daughter Madison, practicing Yoga, reading, hiking, flower gardening, and playing with the family?s three dogs and two cats.
What Happened to Etiquette?
By Angel Farrington and Gayle Buske
We?ve had a long running debate amongst our core staff about general worker etiquette. The ongoing topic is that some of the lack of etiquette we see on a daily basis is due to the Information Age itself. We?re so plugged in and turned on but somehow simple business etiquette is lost. Other core staff members make the point that right is still right and wrong is still wrong ? the generations and the Information Age just don?t matter.
Both points are right to some degree but maybe it?s time to go over what the rest of the world views as good etiquette and compare it to the emerging etiquette lapses of late. Things have changed, we totally agree. And for the most part, we like the changes. After all, were it not for the internet and all of the changes it brought, we would not happily work for the greatest virtual staffing agency in the world.
There have been several articles printed lately about ?the new workplace etiquette?. We?d like to explore some of the things many people find disturbing and see if we can?t meet in the middle. How about it? Shall we compromise and work together as a team?
Time Off
One item says you shouldn?t ask for time off ? you should just take it. As independent contractors, virtual assistants do have the right to take off whenever they want and shouldn?t have to answer to anyone. There?s asking as if you were a child asking permission of a parent to stay up late, ?Mr. Client can I take a vacation day??, which we agree, you shouldn?t have to do. But as business owners, we need to take the need of our clients into account and think about the inconveniences we might be causing them. Our job as successful virtual assistants is to take a personal stock in the success of our client?s company. If we don?t care about inconveniencing them, they are going to go to someone who will.
Why not try, ?Mr. Client, I plan on taking next Friday off to spend with my best friend. Will that cause you any inconvenience? If so, is there anything I can do prior to or after my day off to help you get through?? This way you are being considerate of your clients needs by informing them ahead of time. You are problem solving so that they are inconvenienced as little as possible, and your client feels like you care and is still considered the best business etiquette. The client is not going to say ?no, you can?t go?. They?re going to work with you because you worked with them. And it won?t leave a sour taste in their mouth over you. Try this approach next time and see if that client maintains a much better respect for you for it.
Meaningful Work
Okay, we can agree on this one. We don?t want to do anything that we don?t like either, and it can be challenging. As a virtual staffing agency, our company works hard to make good matches and find work that our independent contractors will enjoy, find meaningful, and want to stick with. We also fully describe each position to the best of our ability to give our virtual assistants the chance to turn the work down (before starting it) if it doesn?t appeal. BUT, if someone agrees to do something, good business etiquette dictates that you follow through and complete the task.
It?s still wrong to promise to do something, decide later that you don?t like it, and simply stop doing it. This is where opponents argue that wrong is still wrong. They?re totally right on this one. How would you like it if we said we would cook dinner for you, decide we didn?t want to do that anymore, and simply didn?t do it? You?d be expecting a nice meal, be ready to relax, and find out there is no food. You?d be upset. Think twice before doing the same to someone else ? either business or personal.
Feel Good
We?ve all heard someone say ?This work just doesn?t make me feel good?. That someone is probably right. Their not going to get warm fuzzy feelings from a hard days work all of the time. We?re not surprised. Especially working from home, sometimes we have unrealistic expectations of what our day is really going to be like. If you researched the internet before applying to work at home I?m sure that you found a lot of information describing working from home as relaxing and painting the picture of you, sitting in your favorite chair, chatting on the phone on occasion and watching TV.
Maybe you just found out that working from home is just as much work as working in corporate America and you?re a little disillusioned. Sorry. It?s a tough wake up call. Maybe you wanted to work in theory, but expected it to be easier than a ?real? office?
Try taking a step back on this one. Although we can definitely agree that our work doesn?t always cause those warm feelings, and it may not be as easy as you anticipated, you are providing a service that makes it possible for your clients to be able to run their own businesses, get clients, keep clients, and make money. That should produce a great feeling. You are making it possible for people to live their dreams while you live out yours. If that isn?t enough, even though it isn?t easy, you are making it possible for your family to earn money, raise children, and still be home. You are also not in a suit and tie every day trying to climb the corporate ladder, shipping your children off to daycare, and seeing them at bedtime. A friend of Angel?s says that ?If it feels like work, you are probably doing it right.?
Do you suppose your mom thought it fun to change the sheets on your bed? Wash your stinky gym socks? Run you around to every event you could find to participate in? Guaranteed she didn?t. But it?s all stuff that needed to be done.
Yes, work does need to be overall enjoyable; but there will always be aspects of any job that aren?t fun. Work is about making money, being responsible, and putting food on the table. Fun is what comes after work. Work makes fun possible not the other way around.
I was speaking recently with a woman we met while swimming at the pool. She is a housekeeper for a local hotel and mentioned that recently a group of motocross riders had been staying there. I commented that the extra dirt must have been awful. Her comment, ?It?s been really busy and yes, a lot more dirt, but at least its work and I?m making money.? Amen sister! She?s earning a living without asking for handouts.
A Little Notice Please?
Bear with us here, we?re old school. In the old days (back when we milked the dinosaurs before we walked up hill both directions to and from school) business etiquette said giving two weeks notice when leaving a position was the absolute minimum. Somehow we?ve gone from two weeks to zero minutes in nothing flat. Come on, this really puts clients in a bind. As we try to work with you and your unique needs, we give you most of the concessions you ask for: flexibility, more pay, more likeable jobs, and so on.
Give us a chance to get our feet under us and find someone qualified to take over where you left off before you take off on to a new venture? Thanks! We really appreciate when you do that.
But I Can?t Do It
Yes, you can. Don?t give up so easy. Read the help file, search online, and find a resource that shows you how to do what you need to do. You have the resources and the ability. We know you do. If you try to find out how to do it and can?t, ask for help. Email a mentor. Call a core team member. Call the software?s help desk. We don?t bite, we promise.
LOL BRB I?m OTP
We know it is easier to abbreviate everything and forget grammar, punctuation, and everything else you learned in English class. When communicating with a client, assume they won?t understand what you are saying unless you spell it out. You?ll save yourself time, frustration, and having to redo your work if you spell it out the first time. You?ve been typing since before you could write.
Understanding
There are several things about our new Information World that we can empathize with, understand, and totally agree with.
- Face Time. We hear you: We don?t do face time either. We?re certainly not going to show up just so you can see our smiling faces unless there?s something in it for us. We realize you don?t have to be face-to-face to get work done and get things accomplished. At Team Double-Click? we?re working hard to get our clients to realize you?re not going to play that game. You?re going to get your work done and move on.
- The Speed of the Internet. We?re with you. We want our information and we want it now. We don?t want to wait for it. When we?ve made up our minds on something, it?s time to act on it ? not wait for the ink to dry. Recently, someone actually told us that ?they couldn?t move at the speed of the internet?. Our first thought was, ?what? Are you kidding? Get moving!?
- Problem Solving. Generation Y has the technological ability to solve problems in ways we haven?t thought of before. We missed the computer programming class in high school and the typewriters were the kind that didn?t even use electricity. We were learning to walk up hill both ways to school and carrying water for baths. We know that you can fix problems in ways that we haven?t thought of and we appreciate it when you make suggestions.
- Thank you, you?ve been working hard and we appreciate it. It always feels great to be noticed, acknowledged and appreciated. We like it too. You aren?t alone on that one by a long shot.
- If my way takes an hour, why waste three days? Yes. Sometimes there are faster ways to do old stuff. It drives us nuts when someone asks us to type each email address individually when there is software on my computer that will get those same addresses in 5 minutes, and format them to look pretty. We love it! Be patient with your clients who have to be reminded how to send an email. You may have to explain how your way is faster if you want to do it that way, and it may take a couple tries.
- We want to be friends. It?s great when you can work with someone that you have a friendship. It can be nice to chat about your day and network. We like it too. Just remember, not all clients are going to be your friend. We don?t want you to get your feelings hurt by expecting it.
Thank you!
We know that you work hard for clients and we appreciate it. We know you are one of the best out there, that?s why you are here. Not everyone is guilty of forgetting etiquette rules, and we know we are guilty of breaking etiquette rules on occasion too. In fact, we?ve been guilty ourselves on occasion, LOL. But, work with us, we will keep doing our very best to find the right clients, give you the hours you want, in the jobs you want. You take note if there is an area you can work on and try to do better. After all, that?s what good teams do.
Working With The ?New? Generation
By Gayle Buske
I’ve heard them called by many names as of late: Generation Y, Gen Y, The Plug-and-Play Generation, The Gotta-Feel-Good Generation. What they’re all referring to is the new young generation – our current 20-somethings. Every generation “deals” with the generation who comes after them. Their different views, their different ways of doing things, and so on; this generation is no exception.
Why is everyone talking about this new generation now though? They’ve been coming along for years. They’re in their 20’s now, after all! Because now they’re starting to impact the workforce and because we couldn’t predict their group characteristics until we saw them in action. In some ways they’re changing the landscape for the better, in some ways we oldies would say for the worse.
Regardless of the nostalgia we feel for the “old days” this generation is plunging headlong into the workforce and will impact you and your business at some point. There’s really no sense fighting it. No generation has ever changed the generation which came after it; not once that generation reached its 20’s anyway. These are the kids we raised and we did raise them this way, so let’s figure out how to work with them. To work with them we first need to understand them.
What makes this generation tick (or turn off) and what is the impact on businesses looking to hire them?
Problem: They’re not called The Plug-and-Play Generation for nothing. This generation grew up on video games and television while their parents were out working and making (what they viewed as) better lives for their families. This led to a whole generation of children, now entering the workforce, who need instant gratification in whatever it is they do. Whether its work or play, the satisfaction must be immediate.
Solution: What this means to the business owner looking to hire qualified workers is that you need to be diligent in assigning tasks to (or rather asking the worker if they’d be happy to do the tasks) that they enjoy doing. You must challenge this generation to the capacity in which they want to be challenged.
Problem: This generation waits for nothing and no one. If they don’t like the game, they find a new game to play and new people to play it with – now – not tomorrow or next week. Simple as that. Think pulling the PS2 game out of the player and inserting one they think they may like better.
Solution: This goes back to speed again. They’re used to moving at the speed of the internet, not the speed of the horseless carriage. You’re going to have to give this generation what it’s looking for or prepare to lose them. Regular check-ins individually to gauge their interest and excitement is critical to keeping this generation happy and working for you.
Problem: The Generation Y’s demand that they feel good about what they’re doing. If they don’t feel good about it, they’re not going to do it. Again, simple as that and no amount of money will convince them otherwise. Remember: they watched their parents work and work and work to earn a few extra bucks and what did it get them? Absentee parents who were rich. This generation wants quality, not necessarily quantity.
Solution: Sometimes the work just isn’t all that gratifying. However, you can combat that by showing your gratitude in the work being done. Often the sheer pleasure of helping someone else and that person being grateful is enough for the worker to receive the gratification they need.
Problem: The generation of ADD. Oh yes, this is where ADD became popular. The Gen Y’s are not going to pay attention for long. They want their information fast and to the point.
Solution: Don’t waste time with long drawn out memos and information. Just shoot it straight and fast!
Problem: A recent study suggested that the average tenure in a job for Generation Y’s is 18 months. Wow, what happened to life, or even a few years? Unfortunately those days are but a memory. As older workers retire and leave the workforce, we’re left with the generation we raised and we need to count on them to fill the open positions within our companies. Remember again that this generation watched their parents stick in jobs for life, only to be spat out by the very corporations and unions who claimed they’d protect them – when they were juuuuuusssst about to collect that pension. The Generation Y’s aren’t going to hang around to let that happen to them.
Solution: There’s no changing this generation’s stick ability. So as a business owner you have two options: 1) Make the work enjoyable or 2) Prepare in advance for every single worker’s eventual departure. If you opt with number 1, you need to figure out what it is that makes each and every one of your workers happy. They must be regarded as the individuals they are and with their own set of needs and instructions. Prepare to meet those needs or move on to number 2: The most crucial thing any business owner can do is to have instructions written for every task that is performed within their company. Put all those instructions in a safe place and hang on to them so you can pass them on to the worker’s successor. In staffing, one of the biggest complaints we hear from clients is the need to retrain the next person. I’m sorry – that’s the way it is nowadays. We train and we retrain and we need to be ready for it.
Problem: Lack of office etiquette. Check out this recent article on Yahoo! News about modern office etiquette (and lack of it) http://finance.yahoo.com/expert/article/careerist/40342. Unfortunately, as the article suggests, the new generation may not even know they’re breaking the rules! Etiquette in their world is far different than that of other generations.
Solution: As my husband and business partner says, “But wrong is still wrong and right is still right”. However, with the internet and a new generation, is this perhaps the new “right”. Maybe, maybe not. If most families are dysfunctional, doesn’t dysfunction become the new “normal”? Unfortunately I think the new generation has us beat in sheer numbers folks. In this writer’s opinion there’s not much we can do but learn to deal.
Problem: As another article http://finance.yahoo.com/expert/article/careerist/38889 on Gen Y’s by Penelope Trunk suggests: “They won’t play the face-time game.” That means they’re not going to sit in the office just to make you happy. They know that work can be done from home (or from the beach) just as well as it can be done sitting in the office.
Solution: Let ‘em work from home! Why not!? Working from home offers the ultimate in flexibility (something this generation demands) and helps keep this generation of workers happy and working for you.
As a virtual staffing agency, we deal with the same things as you do day in and day out. We’re not immune to the caveats of Generation Y. We deal with the unique issues of this generation through increased back end staff which checks in with and coaches our virtual assistants regularly. We also take great pains to make good matches between clients and virtual assistants and quickly offer to change assignments if it doesn’t “feel right” for the virtual assistant.
?
Yes, this (generation’s issues) results in a higher turnover of virtual assistants but no higher than what you’d experience in the bricks and mortar world. In many respects we shield our clients from the impacts of turnover by quickly locating new help, interviewing and screening for the right skills and attitude. But even as a virtual staffing agency, we still can’t change a generation or their attitudes so we can’t stop the turnover – we can help our clients get through the turnover.
Even with a high-turnover generation, companies can still benefit from all of the pluses of virtual assistance and virtual staffing. The cost savings over hourly in-office staff still exist; office politics is still absent; the speed of bringing in additional help is still present; the benefits of not having someone sitting in your office holds ground; start up capitol needed (desks, computers, phone lines) of hiring help is not a concern; and ultimate flexibility still exists.
In many ways, hiring virtually is a great way to deal with the issues businesses must face with this generation. This generation wants flexibility. Working virtually offers the ultimate in flexibility, which helps keep the generation happy. Virtual staffing fits this generation like a glove and is one of the best ways to put them to work for you.
Team Double-Click? provides virtual assistance for small and home-based businesses. Visit Team Double-Click?s Web site at http://www.teamdoubleclick.com or click on the banner:

Are you still wondering what in the world a virtual assistant can do for you?
Are you still wondering what in the world a virtual assistant can do for you? Below you’ll find some helpful suggestions. Keep in mind that our VA’s have been through an extensive interview and training process: Only about 30% of interested VAs are added to the Team Double-Click? roster following their interviews. In addition, our real estate assistants undergo extensive industry-specific training, so they know how to support your growing real estate business! And, we offer you two free hours to train your VA on your specific needs!
What can our virtuals do?
General:
- Enter your leads into your CRM (contact relationship management) program.
- Set/cancel/confirm appointments.
- Work with Excel spreadsheets to organize your leads and other data
- Work with MS Word to create mail merges and process mailings.
- Answer incoming calls
- Return phone calls on your behalf
- Type and send letters or contracts
- Make travel arrangements for you.
- Call for quotes for other services. (Any other services: rental cars, moving vans, tailoring, etc. hatever you may need at the time)
- Order services on your behalf
- Write business and task procedures for your business
- Write business manuals for your business
- Screen and answer the your emails
- Prepare newsletters for your clients
- Plan events or meetings
- Arrange and put together teleclasses, seminars or teleseminars
- Proof read your written materials
- Transcribe his or her meetings or speeches.
- Order books and CDs
- Schedule personal tasks such as car maintenance, vacation plans
- Personal concierge services such as ordering groceries, gifts, holiday gifts, birthday cards, etc.
- Arrange cook outs or meetings
- Mail outs such as postcards or letters for marketing purposes
- Preparation of manuals
- Record outgoing phone messages
- Record inbound call answering messages
- Post flyers on message boards
- Maintain Website & Updates (personal and other websites; Craig list)
- Check Voice Mail; Return calls
- Photos (edit and list on websites)
- Research
- Managing Your Virtual
No successful business owner can afford to micro-manage. If you need to micro-manage, you should find someone to sit right next to you in your office. If you can refrain from micro-managing and allow your admin to think and do on her own, you’ll have no problems managing her from a distance. Through proper candidate selection, proper training, clear and concise instructions, and the daily reporting mentioned earlier, there should be no serious problems.
And with Team Double-Click?, we do all of the screening, selection, and preliminary training so you and your virtual can hit the ground running. We don’t stop there, however. Each admin is assigned a Team Double-Click? manager who monitors her progress and communication with you. We step in when needed to correct mistakes and get you and the virtual back on the right track. And this doesn’t cost you a dime.
Team Double-Click? provides virtual assistance for small and home-based businesses. Visit Team Double-Click?s Web site at http://www.teamdoubleclick.com or click on the banner:



